In 2023, technology and gaming experienced yet another transformation, bringing with it a series of innovations and trends that redefined the way we interact with digital devices and video games. It seems to be repetitive, but every year we are witnessing a transformation process driven by mobile and tested in all its stages of development by gaming.

 Online gaming on mobile devices continues to grow in its popularity. After a time of increased use of consoles during the three-year pandemic crisis, the smartphone has once again become the preferred tool for millions of gaming fans in our country. This change is supported by the definitive establishment of the democratisation of gaming, which now reaches a wider audience.

 "The main trends that are catalysing the success of the gaming sector are strongly rooted in sociability, sharing and accessibility", - tells Lamberto Rinaldi from the online editorial team of SlotMania. These elements are perfectly in line with the needs and expectations of the new generation of gamers. There is a marked emphasis on real-time online features, which allow for immediate and engaging interactions, reflecting the growing importance of social experiences such as player versus player (PvP)".

 "This orientation towards digital sociality is also reflected in the popularity of 'challenges', a phenomenon now omnipresent on social networks, which stimulate the sharing of experiences and instant reactions, creating a deeper and more interactive bond between players. In this context, gaming is evolving not only as a form of entertainment, but also as a platform for social expression and community connection, mirroring and amplifying the interactive dynamics typical of social media", continues the gambling analyst at SlotMania.

 In this context, eSports are playing an increasingly important role in shaping the technological and social future of our society. According to the most recent data provided by GWI research, 81% of 16–64-year-olds in 15 countries identify themselves as gamers, and 46% regularly follow eSports. This phenomenon not only testifies to the growing popularity of gaming as a form of entertainment, but also underlines its significant impact on contemporary culture.

 “Gaming communities and eSports lovers are growing in importance, with platforms such as Twitch and TikTok that are overtaking traditional social networks in popularity. This trend highlights an important change in the digital media landscape, shifting the focus from generalist social platforms to more specific and vertical communities. In these spaces, gamers not only share their gaming experiences, but also create social ties, exchanging opinions, strategies and even creating events and tournaments organised by the community itself”, underlines Rinaldi.

 “Furthermore, the rise of eSports is also influencing the education and employment sector, with universities offering scholarships for eSports players and companies seeking to engage this demographic through sponsorships and targeted marketing. This integration of eSports into everyday life highlights their role not only as a form of entertainment, but also as an important cultural and social phenomenon”, ends the SlotMania expert.