Savoy family set to return to politics with current heir?

Emanuele Filiberto of Savoy seems to have more popularity than he realised after a political hiatus

 ROME - His debut in politics was in 2020, when he founded the political movement “Piu Italia,” he had left no trace. Five years later, according to Il Giornale, Emanuele Filiberto of Savoy would be yet again tempted by politics.

 The daily paper published a survey made to test the appeal and credibility of the Savoy’s, commissioned by Professor Renato Mannheimer which focusses primarily on the notoriety of the prince: some 90 percent of Italians knew of him, 44 percent gave him a positive judgement, 15 percent think that he could provide a positive impact for the nation. What contribution? Of those aksed 36 percent mentioned politics, 29 percent philanthropy, and only 9 percent regarding show business.

 Long gone, therefore, are the times of “Dancing with the Stars” and the “Beijing Express.” Part of Italy wouldn’t mind a Savoy at the head of a political party, at the least according to the surveys. “I am happy with what came from the study – commented Emanuele Filiberto – my public commitment is recognised and rewarded. At the moment I am committed to many cultural and philanthropic activities but never say never.”

 “In the future I could also lean towards politics. Sure, today there is a new relationship with the country, after all the mud that they threw at us,” adds the heir of the dynasty. The exit from scene after the disaster of the war and the racial laws, and then his father, Vittorio Emanuele, a key figure in several scandals.

 “The son has a different profile: he cares for his own image, he has the right timing for TV, he is perfectly integrated into society. In short, he is not a person that rests on his income, he does not belong to the club of crowned heads who live with their gaze fixed on the past and with a look of nostalgia in their eyes. Emanuele Filiberto managed to rejuvenate a brand that seemed off the record, and instead offers surprising news,” writes Alessandro Sallusti’s live newspaper.

 The survey shared afterwards a statement made by Aldo Cazzulo: “Like it or not, without the Savoy’s, Italy would not exist today.” The point is that the perception that out compatriots have for the Royal Family.

 Some 90 percent of those interviewed know that it was the monarchy, 80 percent know that it connects to the dynasty born over the Alps: “Some 55 percent, however, don’t know that the Savoy’s were the architects for national unity or in any case they aren’t very clear about this passage of history. And here is must be said that the basic notions of national history count more than sympathies or dislikes.

 Of those interviewed, however, 30 percent have a positive view of the Savoy’s and a surprising 27 percent go further still, saying how popular the family is. A tank of esteem and empathy that could become a rich font to use in politics or in any case to promote a “heavy brand,” conclude Il Giornale.

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